Nearly 70% of consumers prefer chatbots for getting answers online (PDF) because they provide quick, round-the-clock response times. Another benefit: A successful chatbot can save your business up to 30% on customer support costs.
Our latest one-minute marketing video provides tips to create a chatbot your customers will love.
Press play below to view “3 Ways to Create Successful Chatbots.”
If you’d like to learn more about creating your organization’s chatbot, give us a call. We’d love to talk.
Transcript
Nearly 70% of consumers say they prefer chatbots to quickly connect with the answers they need.
When done properly, this automated AI technology can save up to 30% in customer support costs. Here are three tips to create a chatbot your customers will love.
Define your chatbot’s personality. Give it a name, unique voice and visual elements that align with your brand.
Make it conversational. Real chatbots admit they’re learning, answer the same questions differently and even use light humor—so the conversations feel like real interactions.
Test for customer experience. Before launching, challenge your chatbot to confirm answers. Update responses based on customer feedback and new questions.
It takes a thoughtful strategy to create a chatbot customers enjoy. Need help building a successful chatbot? Give us a call. We’d love to talk.